Awaz’s primary goal is to create greater value for our viewers, employees and society.We strive to be a driving force in creating different source of media entertainment and simplifying information. At Awaz, we see how media benefits people’s lives everyday and realizes the important role of media industry in socio economic development. Awaz will allow people to stay in touch with day to day Regional, National and International affairs along with excellent family entertainment. We will educate related societies in the fields of Technical Education, Law, Social Responsibilities, and Basic Health. We will be presenting true culture of Sindh around the globe and Awaz will be the real face of a common Sindhi man. The distribution of our programs (Information 60% and Entertainment 40%) will allow us to play major role in the development of related communities. We are committed to provide high quality information and entertainment programs keeping in view regional culture and norms. Therefore, we have designed our programs both demographically and geographically to make it as easy to understand as possible.